dovetail.
Let’s talk

THE PEOPLE BEHIND THE DETAILS

Design experience.
A shared obsession with clarity.

Dovetail connects design intent with the information people need to execute it. Its roots are in an interior design studio—not a generic project-management template.

Meet the people
Dana Lynch, Founder and CEO of Dovetail
PORTRAIT / DANA LYNCH DESIGN

FOUNDER & CEO

Dana Lynch

A designer’s eye.
A builder’s understanding of the details.

Dana is the founder of Dana Lynch Design, an Atlanta-based interior design practice working across residential and commercial spaces. Her design approach combines a strong sense of materiality with an understanding of how a space is constructed.

Before entering the design industry, Dana practiced law. That background brings a distinctive emphasis on clear communication and complex project coordination to her work.

Dovetail grew from a need inside her own studio: a more consistent way to capture selections and communicate them to the people building the project. The goal remains practical—preserve the creative intent while making the instructions precise.

Professional background ↗
Abby Pratt, co-founder of DovetailABBY PRATT / CO-FOUNDER

CO-FOUNDER · COO IN 2022

Abby Pratt

Abby helped develop Dovetail’s early operating and product story after working in marketing and technical operations at Dana Lynch Design. In 2022, she described the challenge that shaped the company: coordinating thousands of residential project details across documents, spreadsheets and messages.

Her founding perspective connects the work of the design studio with the systems needed to make it repeatable.

Read the 2022 founder feature ↗
CFTHE DOVETAIL TEAM

TEAM MEMBER

Carson Fedkow

Carson is listed among Dovetail’s team members on the company’s public professional profile. Connect with him on LinkedIn for his professional background, or contact Dovetail for product and project inquiries.

FROM A STUDIO TOOL TO A SHARED WORKSPACE

A real problem.
A more useful way of working.

Dovetail began inside Dana Lynch Design as a response to the complexity of residential specifications. Product choices, technical details and construction questions needed a consistent place to live.

Rather than treating a project as a stack of documents, the team organized the information around what each participant needed to do their work. Repeatable inputs helped make the process more consistent across homes and teams.

Today, that same approach frames the role of AI in the specification workflow: read the relevant context, identify a gap or disagreement and prepare the next step without losing the source or the person responsible for the decision.

STUDIO ORIGINS

Created inside Dana Lynch Design

A workflow built around real residential specification and coordination needs.

2021

Dovetail is founded

The design-led specification tool becomes a dedicated software company.

2022

An early company milestone

Dovetail announces its pre-seed financing and early-adopter program.

Company announcement ↗

COMPANY AT A GLANCE

Based in Atlanta.
Built around the project.

Company
Dovetail
Founded
2021
Location
Atlanta, Georgia, United States
Focus
Interior specifications, construction coordination & AI-assisted review
Contact
info@specdovetail.com

WHAT GUIDES THE PRODUCT

Specific is useful.
Accountable is better.

Design intent deserves protection.

The purpose of a specification is to carry the choice into the built space without losing the details that matter.

AI should preserve the context.

Evidence, revision, uncertainty and approval remain attached to the work. An eloquent answer does not replace a source.

The handoff is part of the design.

A builder, buyer and installer need different views of the same decision. Clear information helps them move forward together.

DESIGN FORWARD. BUILD WITH CLARITY.

Leave nothing
to interpretation.

Bring us a room, a spec sheet, or a process you want to improve.
Let’s talk about what better coordination could look like.

Start a conversation